Powering growth in the digital economy

CRM Executive - CRM

Brand - Marketing
Ref: 1709 Date Posted: Monday 11 Jan 2021
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CRM Executive

Disruptive Tech Company

Salary £31k - £40k, London 


This is an opportunity to join a very well know disruptive tech start-up and one of the most advanced CRM teams in Europe. This role will give you significant career advancements, learning opportunities & accelerate your career trajectory, whilst also working for one of the most globally known brands in the world. 


The opportunity:                                                                            

Founded back in 2012 with an astonishing amount of investment, this business has gone global very quickly. Completely disrupting the market within their sector, as an extremely fast paced & forward-thinking company. 


The Role: 

To fulfill your role you will be both hands-on (you will build, proof, send and approve targeted campaigns) and collaborative, working closely with colleagues across various teams including the wider CRM team, Tech, Studio and Marketing to plan, test and optimise our communications across all CRM channels. Your day-to-day activities will involve campaign creation using Braze, our CRM platform, basic HTML coding, stakeholder management, data analysis and copywriting. 

  • You will be a champion for high quality campaigns with great brand, tone and customer-centric value.
  • Your analytical thought and planning will ensure each campaign includes the right level of experimentation, to drive incremental improvement to all of their CRM channels.
  • You will support local markets with their CRM activities and co-ordinate with them when we send comms in multiple markets.
  • You will be a stickler for quality. You will build, proof, send and approve targeted campaigns.
  • You will manage a campaign calendar to ensure that regularly scheduled sends are completed in a timely fashion, and that unscheduled sends are executed in accordance with pre-agreed customer deadlines.
  • You will identify and build a catalogue of what makes a great vs good vs bad campaign, giving each market cross-territory awareness and expertise - cutting across in-app channels as well as more traditional email, push or SMS channels. 


Your Profile: 

  • Bachelor's Degree (Marketing or Business preferred) or strong relevant experience 
  • A minimum of 1-2 years email application experience
  •  Highly computer literate 
  • HTML familiarity (ability to understand where changes need to be made)
  • CSS (preferable
  • Email deployment experience (Braze experience preferred)
  • Data visualisation tools (Looker experience preferred)
  • Excellent literacy skills. 


How do I apply?

To apply for this outstanding opportunity, please contact Bradley Kearsley at Pivotal for a confidential discussion on 07920561783 or email me at bradley@pivotallondon.co.uk

Pivotal is an equal opportunities employer and we encourage applications regardless of ethnic origin, race, religious beliefs, age, disability, gender or sexual orientation, and any other protected status as required by applicable law.