Connecting Digital Experts

Head of Paid Social - Social

Brand - Digital Marketing
Ref: 1586 Date Posted: Monday 23 Mar 2020
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Head of Paid Social

Disruptive Tech Company

Salary: Up to 90k + Benefits

 

Are you passionate about digital innovation? This is an opportunity to join a very well know disruptive tech start-up and one of the most advance performance marketing teams in Europe.

 

The opportunity:

Founded back in 2012 with an astonishing amount of investment, this business has gone global very quickly. Completely disrupting the market within their sector, as an extremely fast paced & forward-thinking company. As one of the biggest paid media spenders in Europe, they have direct access to Google & Facebook to test out the latest tech.

 

The Role:

  • Full accountability for the health, impact and efficiency of all Paid Social channels with a multi-million-pound budget.

  • Day-to-day leadership and management (inc. line management) of the Paid Social lifecycle team focusing on always-on, automated, performance managed campaigns

  • Responsible for developing, selling and executing against a long term strategy for Paid Social.

  • Collaborating with marketing technology teams, local and central marketing teams, engineering, data science, business intelligence and third parties to develop aligned plans and roadmaps.

  • Own and execute against an experimentation roadmap (inc. creative testing) that builds a generalisable and shareable knowledge base on ‘what works’ and ‘how to talk to our customers’.


Skills Required:

  • Experience running highly automated paid social at significant scale - ideally with minimal reliance on 3rd party tooling

  • Evidence of customer centric campaign design and execution

  • Strong data literacy and a highly commercial mindset

  • Management and leadership experience

  • Experience working closely with data and technology teams


How do I apply?

To apply for this outstanding opportunity, please contact Chris Devlin at Pivotal for a confidential discussion on 07825772932 or email me at chris@pivotallondon.co.uk

Key Skills: Digital Marketing, Performance Marketing, Performance Media, Paid Social, Social Advertising, Facebook, Snapchat, Twitter, Pintrest, Data, Analytics, Excel