Connecting Digital Experts

Marketing Associate

Digital Marketing
Ref: 1476 Date Posted: Monday 25 Nov 2019
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Marketing Associate

Law Firm

Salary: £32,000 - £38,000

Do you want to be part of a firm that has built an enviable reputation as the home of life-changing, law-changing lawyers? You could be part of a company where opportunities for personal and professional development are unrivalled in the industry.

The Opportunity

Reporting directly to the Head of Strategic Marketing and Sales, as the Marketing Associate, you will be responsible for supporting the digital marketing team in driving client acquisition across PPC, paid social and affiliate channels.

 This firm have been growing exponentially for the past five years and are currently searching for a talented individual to join their business team, an opportunity you don’t want to miss!

The Role

Your responsibilities will include:

  • Supporting the digital marketing team in driving client acquisition across PPC, paid social and affiliate channels.
  • Designing and creating new marketing campaigns in line with strategic briefs.
  • Reacting to campaign performance on a weekly, monthly and ad-hoc basis offering insights and recommended optimisations within our digital channels (Paid Search, Paid Social, Affiliate, Programmatic, Display, etc.).
  • Producing clear, accurate and engaging copy for a variety of different materials including letters, brochures, and websites.
  • Supporting brand and PR initiatives including desk research, speaking to fee earners and sourcing case studies.
  • Managing brand ambassador and referral programmes to drive acquisition and advocacy.

Your Profile

  • 1-3 years of experience within marketing/customer analytics and creative, preferably within an agency.
  • Performance marketing experience working with various digital advertising platforms (PPC, Paid Social, Affiliates and SEO.
  • Experience writing content for adverts.
  • Able to take ownership of a project & strategy and see the implementation through to real impact for our customers.
  • Highly creative, with an ability to think holistically without compromising structure and efficiency.
  • Understanding commercial value of marketing initiatives, and an understanding of how growth through marketing works.
  • Excellent communication skills and ability to empathise with different audience profiles.

If this sounds like a challenge you are interested in, then do get in contact with me, Lois Holder, on 07733 180 977 or lois@pivotallondon.co.uk