Growth through Talent

Performance Marketing Lead - Paid Social

Brand - Marketing
Ref: 2120 Date Posted: Friday 14 Jan 2022
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Performance Marketing Lead

Mobile Tech Scale-up

75-80k + Shares + Bonus

London, United Kingdom

#LI-hybrid

I am working in exclusive partnership with an extremely exciting tech brand & pioneer in creative tools & visual content. A business that produce and develop award winning content creation apps that individuals, influencers & brands use all over the globe.

 

The opportunity:

Having just raised over £120m series D investment, they are now on route to IPO. Setting themselves up for global expansion, they have just launched a new London office. They have built a work class team with experts from major mobile players such as Facebook, Bumble etc… The business has over 500m app downloads, huge amounts of data & a massive audience to connect with. A dream for a digital marketing expert!

 

The Role:

Reporting the Global VP of Growth, this Team Lead position will take ownership of the London based TikTok & Snap User Acquisition Activities

  • Actively manage and carry out large-scale campaigns via various social ad platforms
  • Develop benchmarks, set goals, plan and execute online marketing strategies.
  • Create insightful, data-driven reports and draw meaningful conclusions that drive overall sales growth.
  • Test, monitor and analyse performance and optimise according to KPIs.
  • Design A/B tests to measure lift in campaign performance and improve conversion rate.
  • Identify relevant trends and marketing opportunities, stay up to date with industry and platforms developments.

 

Skills Required:

  • 5+ Years of experience managing significant monthly user acquisition. Ideally budgets £250k and up on social media.
  • Experience executing & managing mobile app campaigns.
  • 2+ years managerial experience.
  • Snap/TikTok on scale is a plus.
  • Exceptional analytical and quantitative skills, strong Excel skills.
  • Diligent, proactive, highly organised team player.
  • Ability to prioritise, plan and work independently, take initiative find answers and make informed decisions.

 

How do I apply?

To apply for this outstanding opportunity, please contact Harrison Knowles at Pivotal for a confidential discussion on 07771416678 or email me at harrison@pivotallondon.co.uk

Key Skills: User Acquisition, Mobile, TikTok, Snapchat, Performance Marketing, Programmatic, Display, Video, VOD, TV, Acquisition, Digital Marketing, DSP, DMP, CDP, SEM, Display, Video, Programmatic, Paid Social, Facebook, Biddable, Performance Marketing, Performance Media, Advertising, , SQL, API, Data, Analytics, Excel

Pivotal is an equal opportunities employer and we encourage applications regardless of ethnic origin, race, religious beliefs, age, disability, gender or sexual orientation, and any other protected status as required by applicable law.