PPC Executive
Salary: £25,000 + Benefits
Media Agency
Is it time for you to really start developing your Paid Search skills? How about at a thriving global media network, part of one of the world’s leading communications groups? Look no further as this agency with a startup spirit and powerhouse soul are looking for their next rising star within their Paid Search team as a PPC Executive!
The Opportunity
This is your chance as a talented and eager individual to become a PPC Executive and join a dynamic and growing Performance team within a growing media agency. You will be responsible for managing and implementing the day to day running of clients Paid Search campaigns from keyword research and ad copy creation to running daily, weekly and monthly reports as well as actively optimizing accounts to meet target KPI’s.
The Role
- Effective day to day running and optimization of the allocated search accounts
- Daily account optimization to improve account performance - including but not limited to keyword research, ad copy creation/optimization, reporting, forecasting and taking client calls.
- Monitor campaign budgets and optimize accounts to meet key KPI’s and targets.
- Supporting the Account Manager within depth reporting and analysis on campaigns for weekly, monthly or quarterly reviews
- Attend and present on account performance at required client performance reviews
- Work with the Account Manager to identify growth opportunities across accounts
- Use bid management platforms to drive account efficiencies where relevant
- Stay up to date with changing search trends, bid management tools updates
Your Profile
- Previous experience in PPC
- Google AdWords Certification
- SA360 or Marin certified (not essential)
- Proficient in setting up (includes full keyword research and ad copy creation), managing and optimizing campaigns across the major advertising platforms e.g. Google AdWords and Bing
- Experience in optimizing accounts to meet specific goals - e.g. revenue and ROAS targets
- Experience with bid management & tracking software e.g. Double Click, Marin or Kenshoo
- Proficient in Microsoft Office solutions – particularly Excel
- Knowledge of Google Analytics
- Analytical thinking, mathematical skills, and attention to detail
- Good communication and writing skills
If this sounds like a challenge you are interested in, then do get in contact with me, Chris Devlin, on 07825 772832 or chris@pivotallondon.co.uk