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Senior Digital Marketing Specialist

Brand - Marketing
Ref: 2319 Date Posted: Monday 22 Aug 2022

Senior Digital Marketing Specialist

Retail

Salary 60k + £4,800 Bonus & Extensive Benefits Package

London, United Kingdom

I am working in partnership on a fantastic new Senior Digital Marketing Specialist

opportunity with an established business who have been in the retail sector for over 180 years. They are widely respected in the retail sector and are on course for another great year after identifying further growth in their marketing team.

 

The opportunity:

  • Founded in 1849 in Asia, they conquered the Asian market and branched out to the European market in the early 2000’s
  • Over 16,400 Stores across Asia and Europe
  • 130,000 Employees across the business from Retail workers to the business engine behind all its success
  • Own some of your favourite high street stores
  • The world’s largest international Health and Beauty Retailer
  • Has identified further growth plans this year and huge investment has been made into their In-house marketing team.

 

Role

  • Supporting the businesses across a range of paid digital marketing channels which includes affiliates, display, paid social and PPC (including PLAs)
  • Supporting the business units in creating and implementing strategies across all areas of digital marketing, working closely with their appointed agencies
  • Monitoring channel and campaign performance across a range of KPIs and work with the businesses and agencies to improve performance and ensure a strong return on investment
  • Support the businesses in the management of the digital marketing agencies who work across affiliates, display, paid social and PPC. This will also include analysing performance and sharing learnings across the Group
  • Building and maintaining relationships with the appointed digital marketing agencies, as well as key providers such as Google and Facebook
  • Assisting in the paid search and affiliate tenders across the Group
  • Working alongside other internal teams to ensure that paid marketing activities and strategies are considered, reflective of business activities, and in line with the businesses growth plans
  • Building and maintaining strong relationships with various and sometimes senior stakeholders, across different countries.

Skills

  • Strong working knowledge of affiliates, display, paid social and PPC
  • Technical knowledge of how feeds work
  • Highly proficient with search and analytics tools
  • Strong attention to detail
  • Confident in presenting to senior stakeholders
  • Being an international company, other languages are an advantage, but not essential!

 

How do I apply?

To apply for this exciting opportunity, please contact Dylan Rixon  at Pivotal for a confidential discussion on 07570105953 or email me at dylan@pivotallondon.co.uk

Key Skills: Paid Media, Paid Search, PPC, Paid Social, Display, Performance Marketing, Analytics, Affiliates, Growth Marketing

Pivotal is an equal opportunities employer and we encourage applications regardless of ethnic origin, race, religious beliefs, age, disability, gender or sexual orientation, and any other protected status as required by applicable law.

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