Growth through Talent

Hire marketers ready for the AI era.

AI is transforming every part of marketing: from strategy and creative to testing and optimisation. But most hiring processes still don’t measure a candidate’s ability to use AI effectively.

That’s why we created The AI Fluency Hiring Frameworks, three first-of-their-kind guides built for hiring leaders in marketing, growth, and creative.

Each framework helps you:

  • Identify marketers who are truly AI-fluent – not just aware of AI, but able to apply it for real impact.
  • Assess candidates confidently using structured interview questions, task ideas, and scorecards.
  • Understand what good looks like across four levels of AI fluency, from beginner to strategic user.

Whether you’re a CMO, Head of Talent, or Founder, these frameworks provide a clear, practical system for building teams ready to thrive in an AI-first world.

Select the framework you’d like to download below or tick all three to get the complete set ⬇️ 

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