Growth through Talent

CRM Lead - CRM/Email

Brand - Marketing
Ref: 2056 Date Posted: Monday 22 Nov 2021
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CRM Lead

Marketplace start-up

Salary 40-50k (DOE & flexible) + equity

I am working in exclusive partnership with a well known VC on one of their latest & most exciting investments. This rapidly growing market place start-up are making big noise in the industry with their unique business model & impressive leadership team.

 

The Opportunity:

With £6.5 million seed funding, this UK based tech start-up is entering is next round of growth. Founded in just 2020, they have already grown to a team of 22 strong & scaling quickly. The maturity & experience of this leadership team are in a different league to your typical start-up. Boasting a track record starting, scaling & exiting the likes of Farfetch & King. This will be a step learning curve, with huge upside potential. A very fast paced & forward-thinking business, with plans to build a highly sophisticated digital/growth marketing engine. A mission focused brand, who is passionate about inclusivity & culture – they are walking the walk on this as evidenced by their cap table & their team.

 

The Role:

You will take full responsibility for a core strategic component of our customer value proposition. No two days will be the same as you work across the business:

  • Working with the leadership team to design and deliver a world class customer experience
  • Work with cutting edge technology and tools to build out best in class automated programs and customer touchpoints (on site, in app, through email and push)
  • Managing the CRM strategy and execution across all channels
  • Developing the segmentation strategy to deliver more targeted and personalised digital marketing communications
  • Producing detailed analysis, defining, managing and reporting on KPIs to evaluate performance, advocating customer-centric decision making

 

Your Profile:

  • Superb commercial acumen
  • Prior experience in an ecommerce environment, likely in a technical data driven CRM role
  • Experience developing and delivering successful CRM campaigns
  • Experience in manipulating data through advanced quantitative methods: data models, statistics.
  • Experience using Google Analytics or similar web analytics platforms is desirable
  • A strong work ethic, a humble attitude and an entrepreneurial spirit

 

How do I apply?

To apply for this outstanding opportunity, please contact Harrison Knowles at Pivotal for a confidential discussion at: harrison@pivotallondon.co.uk

Key Skills: Growth Marketing, Growth, Digital Media, Digital Marketing, Performance Marketing, Performance Media, Acquisition, Retention, SEM, PPC, Paid Search, CRM, OOH, Broadcast, Holistic, Omnichannel, Automation, Paid Social, Facebook, Programmatic, eCommerce, Marketplace, DTC, Startup

Pivotal is an equal opportunities employer and we encourage applications regardless of ethnic origin, race, religious beliefs, age, disability, gender or sexual orientation, and any other protected status as required by applicable law.