Growth through Talent

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Demand Gen Director - Multi-Channel

Brand - Marketing
Ref: 3100 Date Posted: Friday 03 May 2024

Director of Demand Gen

B2B SaaS – Series D

Salary up to 120k + equity

Pivotal are proud to be working exclusively with a unicorn valued at $1.3 billion, backed by top-tier investors. They are recognised as the fastest-growing SaaS startup globally, they revolutionising B2B corporate travel market. They are now in the process of closing a new round of funding and scaling even further.

The Opportunity

Marketing has been identified as a key growth area for the business to unlock further growth internationally. Recently appointing a new Chief Revenue Officer to spear head this digital transformation. We are hiring several new leadership positions across the org chart in a rebuild phase (Growth, Brand, Product Marketing, CRM, CRO, Martech), with the view of building a highly sophisticated growth marketing department.


  • Lead and mentor SEO/Organic and PPC/Paid teams, driving growth in B2B SaaS.
  • Develop and execute Growth marketing strategies aligned with objectives, focusing on leads and revenue.
  • Implement ABM strategies targeting high-value accounts and decision-makers.
  • Liaise between growth marketing and CRO, ensuring alignment for revenue goals.
  • Collaborate with other marketing domains for integrated campaigns, track KPIs, and drive website optimization.

Your Profile

  • Senior leadership in-house experience in B2B SaaS, driving growth and revenue.
  • Expertise in SEO, PPC, and digital marketing, with successful campaign execution.
  • Strong leadership and communication skills, fostering collaboration across the organization.
  • Cross-functional collaboration to achieve shared marketing objectives.
  • Data-driven decision-making, optimizing performance with analytics and insights.

How do I apply?

To apply for this outstanding opportunity, please contact Harrison Knowles at Pivotal via email at

Key Skills: Growth, Paid Media, SEO, Organic, ABM, Marketing, Brand, Product Marketing, B2B, SaaS, Travel, Demand Generation, Content, Creative, PR, Events, Social Media, Sales, Martech, Measurement, Global, Scale-up

Pivotal is an equal opportunities employer and we encourage applications regardless of ethnic origin, race, religious beliefs, age, disability, gender or sexual orientation, and any other protected status as required by applicable law

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