Digital Marketing Assistant - Pivotal London
Up to £20k + Benefits
A fantastic digital marketing position, focusing on candidate acquisition and ROI to increase Pivotal's digital reach across our various recruitment channels.
The Company:
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Our journey began in September 2014 when Justin, Chris and David took the plunge and left an established company and headed to Shoreditch with a unified vision to launch a digital first recruitment business with the underlying vision to become London’s Number 1 Digital Recruitment Company.
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Now having grown into our 4th office, we are currently 18 people across 3 sectors (Digital Advertising, Digital Marketing, Analytics) and we recruit Permanent and Contract talent.
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Our 2021 vision is to be a company of 40 people, as clear market leaders in each of the digital verticals that we recruit into.
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We work with some of the World’s most exciting brands, agencies and media companies including COS, Deliveroo, Liverpool FC, Omnicom Media Group, Denstu Aegis, Havas and many more.
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For us, the ambition is to be an employer the team want to work for. Enjoying your work is a fundamental right that is missing from so many environments today and is one of our three key values (Collaborate, Improve, Enjoy).
The Role:
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Brand – promote Pivotal’s brand, promote and articulate our offering across all sectors so the Pivotal brand is one to remember.
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Website & SEO – analyse and understand Pivotal.co.uk analytics to suggest a keyword strategy to drive google presence and ultimately candidate applications via the Pivotal.co.uk website
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Digital Advertising - work with the Directors to develop and implement Paid Media strategies across Paid Social (Facebook), PPC, Retargeting, etc
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Social Media - managing various social channels, including our LinkedIn, Twitter jobs feed and Facebook & Instagram pages, with the goal to build an engaged social community.
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Content Marketing – manage and creating engaging content plan for the Pivotal blog with our key audiences.
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Job Advertisements – posting Pivotal’s live roles on the sites, ensuring the job adverts are proof read and SEO optimised.
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Job Boards – managing all aspects of job advertisements to ensure maximum exposure: researching new advertising opportunities and managing the LinkedIn recruiter page.
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Candidate Referrals – create comms plan to engage with our passive candidates to encourage referrals and returns.
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Email Marketing – creating and managing email campaigns, monitoring and analysing results through Mail Chimp
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PR – launch and manage quarterly PR campaign to improve visibility in markets
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Events – develop a strategy list of events to attend for the year with supportive marketing activity for each.
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Design – develop brilliant, creative and eye catching marketing collateral
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Internal Comms - keeping the company sales and marketing collateral accurate and up to date.
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Employer Branding – develop Pivotal’s employer brand to help attract and retain talent at Pivotal to support growth.
The Requirements:
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Previous digital marketing work experience
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A degree or equivalent qualification in marketing
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Experience with Google Analytics and SEO tools
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Experience working in Microsoft Office
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Experience of Paid Media tools including Google Adwords & Facebook Business Manager
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Experience of creative design software including InDesign, Adobe Premiere Pro or Photoshop
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Experience of website design and CMS systems
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Strong understanding of how to use social media channels including Facebook, LinkedIn, Twitter and Instagram
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Possess a sharp eye for detail and be keen to develop both copywriting and proofreading skills
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Be capable of producing accurate work to tight deadlines
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Passionate about all things digital and technology related
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Excellent communication skills both written and oral
How Do I Apply?
To apply for this exciting opportunity please contact Dev Bajwa at Pivotal for a confidential chat on 07733 180977 or alternatively email me at dev@pivotallondon.co.uk
Key Skills: Digital Marketing, Paid Search, Search, Biddable Media, Performance Marketing, Real Time Bidding, Digital Media, Digital Advertising, Media Agency, Organic Social Media, Organic Search, CRM, Email Marketing, Canva, SEO