Growth Lead
B2B SaaS – Start up
Salary up to 120k + equity
Pivotal are proud to be working exclusively with a series A B2B/SaaS platform business that operate in the experience and entertainment sector. Backed by some major VC’s they are looking to scale their ARR and gear up for a Series B later this year to fuel further international growth.
The Opportunity
Reporting directly to the founders, this is a brand new position in the leadership function. Marketing is seen as the key growth lever in the long term strategy and you would play a key role getting them on track for profitability.
Responsibilities
- Collaborate with leadership to strategise and execute growth plans.
- Establish and optimise a scalable demand generation model from scratch.
- Integrate account-based marketing tactics to engage and convert high-value accounts.
- Conduct ongoing creative experiments to enhance customer acquisition, engagement, and retention.
- Utilise data analysis to inform all growth strategies, including shortening sales cycles and refining product features based on customer feedback.
Your Profile
- Strong experience in B2B growth / performance marketing related roles in a SaaS start-up environment (essential)
- Previous experience scaling up a business from Series A to Series B
- Curiosity and passion about all things lead acquisition, growth and account based marketing
- Strong analytical skills with the ability to make sense of data
- Highly comfortable with tools and technologies - e.g. hubspot, mailchimp, and analytics platforms including GA and FB Business Manager
- Experimental at heart; embracing failure to use results and draw on actionable conclusions
- You are highly empathetic and have excellent written and verbal communication skills
How do I apply?
To apply for this outstanding opportunity, please contact Harrison Knowles at Pivotal via email at harrison@pivotallondon.co.uk
Key Skills: B2B, SaaS, Growth Marketing, Growth, Marketing, Digital Marketing, Paid Media, Brand, Product Marketing, Demand Generation, Content, Creative, PR, Events, Social Media, Sales, Martech, Measurement, Global, Scale-up
Pivotal is an equal opportunities employer and we encourage applications regardless of ethnic origin, race, religious beliefs, age, disability, gender or sexual orientation, and any other protected status as required by applicable law