Growth through Talent

Head of CRM - CRM/Email

Agency - Marketing
Ref: 1981 Date Posted: Wednesday 18 Aug 2021
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CRM Manager - eCommerce

London

£40k-£55k

 

The opportunity:

A founder-led Performance Marketing Agency set up by former Google and Facebook experts, specialising in scaling cutting edge eCommerce & D2C brands such as Huel, Depop, Ted Baker, Finisterre and ME+EM.

 

Since launching in 2017, they have become one of the fastest-growing independent agencies in the UK and have doubled in size every year.

 

Having built up an unrivaled reputation in paid social, the business is now launching a managed service for email marketing. As the industry becomes more focused on privacy, first-party data is more important than ever. Combine this with creative and tactical synergies between email and paid social, there is a huge opportunity to elevate clients’ retention strategies. 

 

The Role:

This is a huge opportunity for a commercially savvy and ambitious up-and-coming email marketing professional to break out of the usual CRM career path and play a key role in the launch and

growth of a new business unit in one of the UK’s fastest-growing specialist agencies:

 

  • Work with the CEO to develop our go-to-market email proposition

  • Over time develop the proposition to encompass CRM and loyalty beyond just email

  • Support with the selling in of the proposition to existing and new clients

  • Deliver best-in-class email campaigns, including initial flow and campaign setup as well as ongoing testing and optimisation

  • Assist with the design and recruitment of the email/CRM team as we grow

 

Your profile

  • Proficiency in the use of Klaviyo to drive best-in-class email marketing campaigns

  • Knowledge of the CRM space in general including other software providers

  • Strong communication and presentation skills

  • Excellent business acumen, commercial awareness and strategic thinking

  • Ability to contribute to the sales process including pitches

  • Ability to communicate and work with multiple areas of the organisation including the Founders, Marketing, Sales and Account Management

 

Key Skills: Digital Marketing, Klaviyo, Adjust, Ometria, Emarsys, Bronto, Drip, Email Marketing, CRM, Retention, Mobile, App, eCommerce, Growth Marketing, Direct to Consumer

 

How do I apply? 

If this sounds like a challenge you are interested in, then do get in contact with, David Terry on 07554010308 or david@pivotallondon.co.uk

 

Pivotal is an equal opportunities employer and we encourage applications regardless of ethnic origin, race, religious beliefs, age, disability, gender or sexual orientation, and any other protected status as required by applicable law.