Growth through Talent

Head of Growth - Multi-Channel

Brand - Ecommerce
Ref: 1997 Date Posted: Tuesday 14 Sep 2021
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Head of Growth  

Beauty D2C eCommerce Start-Up

£80-100k Basic Salary + Benefits

Are you an experienced Growth Marketing & Ecommerce expert passionate about the Beauty, Health & Wellness sector? Pivotal are delighted to have been retained to conduct a search for a new Head of Growth to join this Beauty Pure Play start-up.

 

The Opportunity:

Founded as an incubator and accelerator for early stage beauty and wellness brands in 2019, the current team possess more than 70+ years in C’Level and Executive positions at iconic beauty and luxury brands, including L’Oreal, P&G, Olay and Maybelline. In their debut year, they were recognised by a number of publications and industry insiders as the beauty industry’s most influential early stage investor. Boasting a portfolio of 7 early stage conscious and responsible beauty and wellness brands, the founding team are proud of the pedigree and chemistry of talent within the business, having built a highly successful team of individuals who share a start-up spirit.

They have established themselves as a magnet within the industry – they are a serious business to watch, or potentially join if you are a senior performance marketing master of your craft. Now at an exciting juncture, they are beginning their journey to develop and launch their own beauty brands, with the ultimate goal of building the billion dollar brands of the future. There are lots of career opportunities for a candidate who proves themselves, including Head of Retention and, in time, CMO for one of these brands.

This is an early stage opportunity to join as one of the first members of the team, where you will work closely with the Founders to develop, launch and scale multiple beauty brands across the next 18 months. You will have the opportunity to learn from some of the best in the business and work alongside individuals who have previously ran $multi-billion beauty companies. You will be given significant marketing budgets to invest across performance marketing channels.

 

Responsibilities:  

  • This role will be responsible for managing user experience, acquisition; retention and overall site trading to deliver brand targets.
  • Driving revenue-generating initiatives across all digital channels
  • Implementing tools to optimize performance, deriving actionable insight on traffic, engagement, conversion; overall channel efficiency.  
  • Leading & build a high-performing team to increase sophistication and efficiency of tools and processes.
  • Managing the development and deployment of technology rollouts that drive sustainable growth
  • Implementing optimized systems and processes to drive down new customer acquisition costs.
  • Develop and integrate new functionality to increase conversions, drive up retention, create a more personalized experience and ultimately grow recurring revenue.
  • Taking a creative approach to changes necessary to build a disruptive company.

 

We Are Looking For:

  • 8+ years of experience driving cross-functional growth at a high growth D2C company or technology business.
  • A deep and hands on understanding of eCommerce, various channels that drive customer acquisition
  • Experience working across the media landscape and working with external agencies
  • Numerical and analytical competencies that allow you to make data-driven decisions
  • Strong strategic, analytical thinker with outstanding verbal and written communication skills and high attention to detail
  • Ability to work in a fast-paced environment with changing priorities.
  • Shopify, Google Analytics, Klaivyo
  • Fast and willing to learn; curiosity and creativity are a must have

 

To apply for this outstanding opportunity, please contact Harrison Knowles at Pivotal for a confidential discussion on 07771416678 or email me at harrison@pivotallondon.co.uk

Key Skills: Ecommerce, Growth Marketing, Performance Marketing, Retention, CRM, Paid Media, Growth, Growth Marketing, Growth Hacking, Digital Marketing, Paid Media, Performance Media, D2C, Direct-to-Consumer, eCommerce, E-commerce, Paid Social, SEM, PPC, SEO, Affiliates, Beauty, Wellness, Health, Startup, Start-up

Pivotal is an equal opportunities employer and we encourage applications regardless of ethnic origin, race, religious beliefs, age, disability, gender or sexual orientation, and any other protected status as required by applicable law.