Senior PPC Manager - Travel Tech
Hybrid Working - 2 days per week in Central London office
Salary £60-70k
Our client are a dynamic and innovative tech company on a mission to revolutionise the way people experience travel. Their goal is to seamlessly connect the world's travel services into one user-friendly platform. They’re committed to making travel more accessible, convenient, and environmentally sustainable. As the leading independent travel platform globally, our client are proud to be at the forefront of the industry.
Today, their platform enables travellers to access thousands of destinations across 45 countries in Europe and beyond, with over £3.7 billion in ticket sales annually and more than 90 million monthly visits to their apps and websites. Notably, they became a publicly listed company on the London Stock Exchange in recent years and are now part of the FTSE 250.
Our clients’ culture is the driving force behind their success. They are determined to sustain the incredible growth we've achieved in recent years, and that means constantly collaborating to transform ideas into reality.
That’s why we’re looking for a forward-thinking, data-driven PPC leader to join this world-class team. If you thrive on setting and achieving growth targets and are passionate about optimizing performance marketing channels, then this role is for you.
Responsibilities
- Take ownership of key growth metrics, including New Customers, CAC/CPA/ROAS, with a focus on new customer retention rates.
- Conduct comprehensive PPC account audits to identify opportunities for continuous improvement.
- Strategically allocate resources and PPC budget to achieve business goals effectively.
- Optimise critical user journeys and touchpoints for both acquiring new customers and retaining existing ones.
- Lead and develop a high-performing team of digital marketers, ensuring operational excellence and fostering collaboration across channels.
- Establish and nurture key partnerships with third parties, including SA360, Google, and Microsoft.
Qualifications, Knowledge & Experience
- Proven success in designing and executing campaign strategies across the full spectrum of Google Ads products, including Search, Performance Max, Discovery, and UAC.
- Expertise in paid search and biddable platforms, such as Google Ads and Microsoft Ads, with experience in managing Baidu campaigns being a plus.
- Proficiency in performance management, budget pacing, forecasting, and optimisation across bidding, ad copy, and landing pages.
- Experience collaborating with external teams, including Local Markets, Data Science, and Engineering, to drive operational efficiency and identify automation opportunities.
- A strong inclination toward testing and learning, including the ability to plan and execute tests, analyse results, propose iterations, and implement rollout strategies.
The Good Stuff
- Base salary of £60-70k
- Pension Contribution
- Health Cover
- 25 days holiday (+2 extra days at Christmas)
- Plus a range of flexible benefits e.g. free perkbox, discounts on railcards, gym membership…
If you're ready to join a dynamic and forward-thinking team and make a significant impact in the world of travel tech, apply now! Your expertise and passion for PPC could be the key to transforming the way people experience travel.
If you’re interested in this position, please apply here or send your CV to sarah@pivotallondon.co.uk.
Performance Marketing, PPC, SA360, Activation, Customer Acquisition, Digital Marketing, Paid Search, Google Ads, Microsoft Ads, Paid Media
Pivotal is an equal opportunities employer and we encourage applications regardless of ethnic origin, race, religious beliefs, age, disability, gender or sexual orientation, and any other protected status as required by applicable law.