Creative Strategist – Paid Ads
Salary: Competitive + Performance Bonus
Remote-first (Flexible)
Our client is the UK's fastest-growing vitamin brand — scaling rapidly across Amazon, D2C, and retail, with a community of over 1.5 million health-conscious consumers and a clear strategic path to becoming a generational wellness brand. Their creative strategy is still being written, and this is the role that writes it.
The opportunity
- Own the entire creative strategy for paid media — Meta, TikTok, Google, and Amazon — from first concept to final optimisation
- Join at a genuine inflection point: the brand has momentum, but the creative function is yours to shape from the ground up
- A remote-first culture with flexible hours, a learning and development budget, and performance-based bonus
- Work at the intersection of creative and performance — this role demands both, and rewards both equally
Responsibilities
- Lead creative strategy across paid channels — ideating concepts, writing scripts, and overseeing production end-to-end
- Brief and manage freelancers, designers, and video editors to deliver assets on time and on brand
- Implement a rigorous testing programme to identify top-performing creatives and optimise messaging by audience and channel
- Analyse creative performance metrics and translate findings into clear, actionable recommendations for future campaigns
- Present insights to stakeholders and maintain a tight feedback loop between creative and performance teams
Your profile
- 3+ years in a creative advertising role, ideally within DTC, a start-up, or a performance-focused creative agency
- Proven experience creating paid ads across Meta, Instagram, TikTok, and Google — from ideation through to execution, including video production
- Strong copywriting skills with a portfolio of high-performing ads to back them up
- Data-led mindset: comfortable with A/B testing and turning performance data into creative decisions
- An ownership mentality — you drive projects forward independently and hold yourself to a high standard
How to apply
To apply for this outstanding opportunity, please contact Nusrat Khan at Pivotal at nusrat@pivotallondon.co.uk
Pivotal is an equal opportunities employer and we encourage applications regardless of ethnic origin, race, religious beliefs, age, disability, gender or sexual orientation, and any other protected status as required by applicable law.