Head of Performance - Multi-Channel

Head of Performance – Iconic Global Travel Brand

Salary: £110,000 – £120,000

Location: Central London – 2-3 days a week in the office

The Company:

This is one of the most iconic and purpose-led brands in luxury travel - known globally for its commitment to conservation, culture and community. With over 40 years of heritage and a growing multi-brand portfolio, they connect discerning travellers with the world’s last wild places through extraordinary experiences. Following strong growth, they’re now entering an ambitious digital scale-up phase. With new leadership, increased investment, and a central London HQ, they are building a high-performance marketing function to drive brand reach, acquisition and commercial impact.

The Role: Own and scale global performance

As Head of Performance, you’ll own a £12–13m paid media budget across Paid Search, Paid Social, Programmatic and Influencer - driving full-funnel performance across multiple brands and global markets. This is a hands-on leadership role where you’ll build and lead a growing in-house team, drive data-led optimisation, and collaborate across brand, creative, commercial and finance to shape performance strategy and execution.

Key Responsibilities:

• Lead global strategy across Paid Search, Paid Social, Programmatic and Influencer
• Build and manage channel plans, budgets, funnel performance and attribution
• Resolve channel inefficiencies and maximise ROI across regions and customer segments
• Build seasonal forecasting and campaign planning models
• Design reporting infrastructure with the data team – LTV, CAC, ROI, Attribution
• Hire and develop a high-performing team; manage freelancers and agency partners
• Translate performance into commercial insight for group and brand leadership
• Lead weekly performance war rooms with ruthless prioritisation

What they’re looking for:

This is for a strategic operator who wants to build something best-in-class. You're commercially sharp, highly analytical, fluent in performance, and motivated by building a world-class growth engine from the ground up.

Essential Experience:

• 8+ years in Performance Marketing or Paid Media leadership
• Proven success managing multi-million-pound budgets across channels and markets
• Deep expertise across Google, Meta, Programmatic and influencer ecosystems
• Skilled in data tools (Excel, SQL, BigQuery, Tableau or similar)
• Experience building and leading teams internally and externally
• Strong communicator and cross-functional collaborator
• A commercial thinker with a strong sense of mission and executional urgency

Key Skills:

Performance Marketing · Paid Media Strategy · Google & Meta Ads · Global Scale · Attribution & LTV Modelling · CRO & Conversion Strategy · High-Growth Marketing Leadership · Team Building · Stakeholder Management

How to Apply

To apply or find out more, contact daniel@pivotallondon.co.uk or click "Apply" now.