Social Commerce Manager

Salary: £35,000 - £40,000
Location: Manchester (5 days in office)

Our client is one of the UK’s fastest-growing home and lifestyle ecommerce retailers, operating at significant scale across digital, ecommerce and online retail. With a rapidly expanding product range spanning bedding, curtains, furnishings, rugs and furniture, the business continues to invest heavily in new customer acquisition and emerging ecommerce channels.

As part of their continued growth, they are now looking to hire a Social Commerce Manager to help scale Social Commerce into a major revenue-driving channel, with a particular focus on creators, influencer partnerships, affiliate activity and social-first commerce.

The Opportunity

• Take ownership of Social Commerce strategy within a rapidly growing ecommerce business
• Help scale a large and established network of creators and affiliates
• Build, engage and develop a highly active creator community
• Drive measurable revenue, GMV and customer acquisition through creator-led activity
• Work across TikTok, Instagram/Meta and emerging Social Commerce channels
• Develop creator partnerships from initial outreach and onboarding through to optimisation and long-term relationship management
• Support and develop live commerce activity, including creator-led livestreams
• Use performance data to identify high-performing creators, products and content opportunities
• Work closely with Ecommerce, Buying, Affiliates, CRM and Marketing teams
• Join a fast-paced, entrepreneurial business with significant progression opportunities as the Social Commerce function continues to grow

Responsibilities

• Help develop and execute the Social Commerce strategy, with a strong focus on driving revenue and commercial growth
• Recruit, onboard and manage creators across TikTok, Instagram and other relevant platforms
• Build and nurture a large creator community, keeping partners engaged with the brand and encouraging consistent content creation
• Lead creator communications, onboarding sessions, community calls and product/campaign updates
• Identify high-potential creators and develop relationships into commercially successful long-term partnerships
• Manage creator and affiliate campaigns from initial briefing through to execution, reporting and optimisation
• Analyse creator performance across revenue, GMV, conversion, orders, content performance and wider commercial KPIs
• Identify trends across creators, content and products and use these insights to improve future activity
• Support live commerce activity, working with creators, hosts and external partners to maximise performance
• Identify new opportunities across TikTok Shop, Instagram/Meta and emerging Social Commerce platforms
• Work closely with Buying and Ecommerce teams to identify products with strong Social Commerce potential
• Collaborate with the wider Marketing team to ensure creator activity supports broader customer acquisition and brand objectives
• Continuously test new creators, content formats, partnerships and commercial models to identify opportunities for growth

Your Profile

• Experience within Social Commerce, Influencer Marketing, Creator Marketing, Affiliate Marketing, Partnerships, Social Media or a related ecommerce role
• Strong experience managing creators, influencers or online communities
• Commercially minded with an understanding of how creator and social activity contributes to revenue
• Comfortable working towards performance metrics such as revenue, GMV, conversion rate, orders and ROI
• Confident communicator who would be comfortable leading calls, presentations and onboarding sessions with a large creator community
• Strong relationship-building skills with the ability to recruit, engage and retain creators
• Analytical and comfortable using performance data to identify opportunities and optimise activity
• Hands-on, proactive and comfortable operating within a fast-paced ecommerce environment
• Experience across TikTok, Instagram/Meta or other social platforms
• TikTok Shop, affiliate marketing or live commerce experience would be advantageous, but isn't essential
• Previous experience personally hosting livestreams isn't essential, although an understanding of live commerce and how it can drive sales would be beneficial
• Ecommerce, retail, fashion, beauty, homeware or other consumer brand experience would be advantageous

How to Apply

To apply for this outstanding opportunity, please contact Daniel Haymes at Pivotal for a confidential discussion on 07442871117 or email daniel@pivotallondon.co.uk.

Pivotal is an equal opportunities employer and we encourage applications regardless of ethnic origin, race, religious beliefs, age, disability, gender or sexual orientation, and any other protected status as required by applicable law.